What is news?

A quick must read before crafting a Press Release by Julien Newman- Founder of Mayvin, a Jaaga Startup. Points to remember : WHAT IS NEWS? – Happening today and won’t happen tomorrow. -Locally relevant. (Publish multiple press releases if necessary) – Hasn’t been said/done before. – Isn’t common knowledge. – Ties into something that is news. – Matters to the audience. – Spokespeople can be the news. WHAT IS NOT NEWS? – Promotion for your startup. – Recurring. Happening over…